Handling of Personal Information in Transactions Involving Secondhand Articles

  • *The original of this policy shall be in Japanese and an English translation is for reference purpose only

Rakuten Mobile, Inc. (hereinafter "Rakuten Mobile" or "we") will collect, use and provide third parties with personal informaton to the extent necessary for fulfilling the following purposes of use in compliance with the provisions of the Act on the Protection of Personal Information, the Secondhand Articles Dealer Act and other relevant laws and regulations when conducting operations related to transactions involving secondhand articles.

Use of Personal Information, etc.

1. Purposes of use

We will collect personal information, etc. about you (i.e., the customer) as described below in order to fulfill the purposes of use stated below. Personal information, etc. about you collected by us includes information that you give us directly, information about your use of our services, and information collected from third parties. As for the purpose of third-party provision, please refer to "3. Third-party provision."

"Personal information, etc." includes all information from which you are directly or indirectly identifiable as an individual. Among "personal information, etc.," "personal information" refers to "personal information" as defined in the Act on the Protection of Personal Information.

<Purpose of use of personal information, etc.>
Purpose of use Personal information, etc. to be used*
1. To provide services related to transactions involving secondhand articles:
  • Operations required to provide various services in transactions involving secondhand articles and associated services (including addition, modification and discontinuation of services)
  • Operations related to billing of charges and fees
[1]-[9]
2. To respond appropriately to customer inquiries, etc.:
  • Operations related to customer inquiries, opinions, etc.
  • Guidance on procedures for using Rakuten Mobile services, after-sales service and customer support (e.g., provision of necessary information)
[1]-[9]
3. For appraisal and authentication of secondhand articles and identity verification:
  • Appraisal of value and authentication of secondhand articles
  • Verification of you/your family members' identity when your/their application has been received and when you/they are about to use service, etc.
[1], [2], [6], [8], [9]
4. For contract screening:
  • Determination of acceptability of transactions involving secondhand articles and management of transaction status after conclusion of the relevant contract
[1]-[9]
5. To prevent and mitigate fraudulent or illegal activities:
  • Prevention of improper use of transactions involving secondhand articles and investigation in the event of such improper use
[1], [3]-[9]
6. To provide you with advertisements, promotion and marketing content:
  • Advertising and promotion of products or services of Rakuten Mobile, its group and third parties (e.g., business partners) in advertising media including websites (including behavioral targeting advertisements)
  • Operations involving sending direct mail, email newsletters and other advertisements to you within the bounds and by the means permitted by laws and regulations with your consent
[1], [3]-[9]
7. To improve and provide services and develop new services:
  • Improvement and provision of existing services and research and development related to new services conducted by Rakuten Mobile and its group
  • Research and analysis of usage status and purchase history of Rakuten Mobile services, and provision of necessary information
  • Questionnaire surveys, analysis and utilization of customer satisfaction and evaluation, customization of service and construction of system for providing information for a specific purpose (e.g., recommendation of products)
[1], [3]-[9]
8. For investment analysis conducted by Rakuten Mobile:
  • Preparation of statistics for investment and management analysis and use of analysis results
[1], [3]-[9]

[Note]* The number of the item of personal information, etc. listed below is shown.

<Items of personal information, etc. to be used>
Item of personal information, etc. to be used
[1] Information about you such as your name, address, date of birth, sex, phone number, occupation, place of work and email address
[2] Personal information, etc. stated in identity verification documents
[3] Information on specifics of application such as name of product, quantity applied for, application date and passcode
[4] Information on payment method, e.g., transfer account, credit card
[5] Information regarding billing and payment such as charge, payment status and payment date
[6] Information on secondhand articles received from you in relation to the contract (excluding customer data saved in terminals)
[7] Information on content and history of customer inquiries
[8] History of Rakuten Mobile's website viewed and services used by you
[9] Other information for performing transactions involving secondhand articles, information required for providing various services and other information collected in conjunction with the provision of services related to transactions involving secondhand articles

2. Alteration of purposes of use

In cases where any purpose of use referred to in 1. above is to be altered, the purpose of use shall not be altered to the extent that the pre-altered purpose of use is reasonably deemed to have become irrelevant.

Of note, in cases where personal information is to be used beyond the extent necessary for fulfilling the purposes of use referred to in 1. above, we will clarify the purpose of use and obtain your prior consent each time.

3. Third-party provision

1) Provision of information to Rakuten Group

Comprised of Rakuten, Inc. (hereinafter "Rakuten") and its subsidiaries and affiliates, the Rakuten Group provides many different kinds of services. We may provide information to the Rakuten Group as follows, to enable you to use such Rakuten Group services in a convenient and comfortable manner.

  • a.Scope of Rakuten Group
    The Rakuten Group consists of Rakuten and its subsidiaries and affiliates. Click here for the list of major Group companies.
  • b.Purpose of third-party provision and personal information, etc. to be provided
    The purpose of third-party provision of information to the Rakuten Group and the scope of personal information, etc. to be provided are as described in the table below.
Purpose of third-party provision Personal information, etc. to be provided*
To provide, operate and manage Rakuten Membership and Rakuten Super Points [1], [3]-[6]
For contract screening:
  • Operations related to contract screening and credit examination, etc. for Rakuten Group services
[1]-[9]
For identity verification:
  • Verification of you/your family members' identity when your/their application to subscribe to Rakuten Group service has been received and when you/they are about to use its service, etc.
[1], [2], [6]
To provide you with advertisements, promotion and marketing content:
  • Advertising and promotion of products or services of Rakuten Group and other third parties (e.g., business partners) in advertising media including websites (including behavioral targeting advertisements)
[1], [3]-[9]
To improve and provide services and develop new services:
  • Improvement and provision of existing services and research and development related to new services of Rakuten Group conducted by Rakuten Mobile
  • Research and analysis of usage status and purchase history of Rakuten Group services, and provision of necessary information
  • Questionnaire surveys, analysis and utilization of customer satisfaction and evaluation, customization of service and construction of system for providing information for a specific purpose (e.g., recommendation of products)
[1], [3]-[9]
To deal with product, service or network faults:
  • Troubleshooting-related operations such as dealing with equipment faults, system failure, faults in products/services, and incidents
  • Operations related to development, operation and administration of terminal equipment, network equipment, facilities, software, etc.
[1], [3]-[9]
To respond to customer inquiries:
  • Operations related to customer inquiries, opinions, etc.
  • Guidance on procedures for using Rakuten Group services, after-sales service and customer support (e.g., provision of necessary information)
[1]-[9]
For Rakuten Mobile group's investment analysis:
  • Preparation of statistics for investment and management analysis and use of analysis results
[1], [3]-[9]

[Note]* The number of the item of personal information, etc. listed in 1. above is shown.

2) Provision of information to other third parties

In addition to 1), we may provide personal information, etc. retained by us to third parties, as shown in the table below. When we outsource all or part of our operations relating to transactions involving secondhand articles, we may provide personal information, etc. retained by us to the outsourcee.

In addition to the following, we may provide personal information, etc. retained by us to third parties after processing such personal information, etc. in a manner that makes individuals unidentifiable.

Purpose of third-party provision Item of personal information, etc. to be provided Recipient
Prevention of crime such as in cases where the secondhand article is suspected of being stolen property Your personal information, etc. (i.e., name, address, date of birth), other information stated in identity verification documents, SIM phone number, contact phone number, etc. Police agency

Customer Inquiries and Disclosure of Retained Personal Data, etc.

1. Inquiry counter

If you have any inquiries about personal information retained by us, please contact the following inquiry counter.

Rakuten Mobile Communication Center

TEL: 050-5434-4653

Operating hours: From 9:00 to 20:00 (open seven days a week, 365 days a year)

2. Reception of customer inquiries about notification of purpose of use of retained personal data, disclosure/correction, etc./cease of use, etc./cease of third-party provision of retained personal data and handling of personal information, etc.

If we have received from you a request for the notification of the purpose of use of retained personal data or the disclosure, correction, etc. (i.e., correction, addition or deletion), cease of use, etc. (i.e., cease of use or deletion) or cease of third-party provision of retained personal data, we will respond to you in an appropriate manner within a reasonable period in accordance with laws and regulations after verifying your identity. For the procedures in detail, please refer to How to Request Disclosure, etc. of Retained Personal Data (however, in cases where we have obtained your consent, we will respond by the method to which you consented).

If you have any inquiries about our handling of personal information, etc., please inquire the inquiry counter referred to in "1. Inquiry counter" above.

Rivesed: April 8, 2020