Rakuten Mobile Now Offering Google Pixel Series, Starting with the New Pixel 9a

Tokyo, July 1, 2025 – Rakuten Mobile, Japan’s newest and most modern mobile network, today announced that it will begin offering the Google Pixel series, starting with the latest Google Pixel 9a, available from 9 a.m. on July 1 on the Rakuten Mobile official website and the official Rakuten Mobile store on Rakuten Ichiba for 92,000 yen (tax included)^*1*2.

Rakuten Mobile’s device trade-in program allows customers to save up to half the price of the Google Pixel 9a, making it available from 37,728 yen (tax included) by returning the device in the 25^th month^*3*4.

Google Pixel 9a

The Google Pixel 9a features a refined camera design and a sleek, modern form. Engineered with IP68 water resistance (IPX8) and IP6X dust resistance, along with a scratch-resistant display, it delivers the highest durability within the Google Pixel A series^*5*6. An adaptive battery provides over 30 hours of typical usage, and with the Super Battery Saver enabled, extends to up to 100 hours, positioning it as a long-lasting device optimized for demanding mobile users^*7.

The camera incorporates AI-powered editing features, enabling natural composite photos and high-resolution macro photography. Google's AI assistant, Gemini, is available to help users explore ideas through conversational interaction, create images from text and provide various support. The device also works seamlessly with Google apps such as Google Search, Google Maps and YouTube^*8.

Starting today, the Google Pixel 9a has been added to the list of products eligible for Rakuten Mobile’s trade-in program, a service that allows customers to upgrade to new devices while making great savings.

Leveraging ongoing campaigns, new subscribers who switch to Rakuten Mobile and subscribe to the Rakuten Saikyo Plan while retaining their phone number are eligible to receive up to 16,000 Rakuten Points. This promotion essentially reduces the price of the Google Pixel 9a from 92,000 yen (tax included) to 76,000 yen (tax included), and can be combined with Rakuten Mobile's device trade-in program^*9-12. 

Product overview (Main specifications)

Sales overview
Release date/time:
Rakuten Mobile Official Website and Rakuten Mobile Official Rakuten Ichiba Store: 9 a.m. on July 1, 2025

Product prices:
128GB (ROM): 92,000 yen (tax included)
256GB (ROM): 108,700 yen (tax included)

Google Pixel 9a product page
https://network.mobile.rakuten.co.jp/product/smartphone/google-pixel-9a/ (*Japanese page)

Notes:
*1 This product is not available at Rakuten Mobile stores.
*2 The Peony color is not available.
*3 By using the device trade-in program, customers can potentially save on up to half of the total 48 payments. The 48-month payment plan is only available with Rakuten Card. A handling fee of 3,300 yen (tax included) will be charged for collection.
*4 If the product collected does not meet the conditions specified, customers will be required to pay a repair fee of 22,000 yen (tax excluded), or Rakuten Mobile may not be able to collect the product. Please be sure to check the procedure page for details: https://network.mobile.rakuten.co.jp/guide/replacement-program/ (*Japanese page)
*5 The device is designed to meet the IP68 water and dust resistance standards of IEC standard 60529 at the time of factory shipment, but it is not completely waterproof or dustproof. Accessories are not waterproof or dustproof.
*6 IPX8 means that the phone retains its function as a phone when it is gently submerged in still tap water at room temperature to a depth of 1.5m for about 30 minutes and then removed. IP6X refers to the degree of protection and means that the product has a function that prevents dust from entering inside the device.
*7 Battery life is an estimate based on testing using the median Google Pixel user's battery usage profile. Actual battery life may be shorter.
*8 Features vary by subscription and usage.
*9 Applications for Rakuten Saikyo Plan (Data Type) and plan changes from Rakuten Saikyo Plan (Data Type) to Rakuten Saikyo Plan are not eligible.
*10 Rakuten Points awarded are limited-time points. Conditions apply.
*11 A maximum of 16,000 points can be redeemed.10,000 points for switching from another carrier and 6,000 points for purchasing an eligible Android™ device with the Rakuten Saikyo Plan. Entry is required.
*12 “Essentially” refers to the price taking into account points awarded at a later date upon fulfilling the campaign conditions, and differs from the actual amount paid.

*Android and YouTube are trademarks or registered trademarks of Google LLC. Osaifu-Keitai is a registered trademark of NTT DOCOMO, Inc. FeliCa is a registered trademark or trademark of Sony Group Corporation or its affiliates. FeliCa is a contactless IC card technology developed by Sony Corporation. Contactless IC Communication Mark is a registered trademark of FeliCa Networks, Inc. Snapdragon is a trademark or registered trademark of Qualcomm Incorporated in the United States and other countries. Actual battery capacity may vary. Product images are for illustrative purposes only. Actual product appearance may vary.

 **Product names and service names published in this press release are generally trademarks or registered trademarks of their respective companies. Trademarks such as TM and ® may be omitted when trademarks are listed in this press release.